When I began work on this collection, my intention was to point you toward the state of Ananda. Ananda, a Sanskrit word, translates to "joy" or "bliss" and is understood as a profound, transcendent happiness—a state of inner peace and unity with the Universe, where one experiences a deep connection to the true nature of reality. The words we use, our intentions, our actions, and the things we create all carry a signal. Over the years, we’ve often spoken of the underlying spiritual dialogue between my work and your attraction to it. Many of you have described how wearing it makes you feel—empowered, perhaps most of all. By "my work," I really mean the creativity that flows through me. Along the way, I came to understand that the Universe expresses itself through open vessels; the more open the vessel, the greater the creative expression. I've shared with you that being open has, at times, been intimidating, but in those moments, I learned it was time to open even more. For me, that meant relaxing my heart and letting the energy flow freely. Over time, my body grew accustomed to this intense energy. The courage to keep going has, in part, come from your appreciation and acceptance of this creative expression. Thank you.

You may have heard me say that a literal "gold thread" connects all my collections. This "gold thread" is also a metaphor, a connecting force, wisdom, or truth that weaves through life and spiritual practices. It suggests an essence of something precious and rare—a guiding purpose that brings together experiences and teachings. It symbolizes a deeper sense of purpose that unites us and leads us toward growth and enlightenment.

At this point, I’ve known some of you for over twenty years, and our connection has only deepened. Together, we create a world of love, beauty, joy, and laughter, and when we part, we carry this energy into our individual worlds. With the Ananda Collection, the focus isn't on the stones or silhouettes used but rather on the signal. You’ll find pieces that can be layered and combined to reflect your personal style, energy, and preferences.

I hope the Ananda Collection serves as a reminder of the power and responsibility of our individual signals and the world we create.

With love, Simon